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Northwind Media · Media · 2025 Automation Agents FinnFlow

12 articles a month became 120 — at higher quality.

Research, trend scanning, writing, and review run as a monitored workflow with retries, guardrails, and Slack reporting.

7 agents orchestrated
120 articles / month
99.7% workflow uptime

Northwind's editorial team was publishing twelve articles a month. Every article meant three to five hours of research before a word was written. The team was underwater.

We built their FinnFlow orchestration system: seven agents (research, competitor scan, SEO outline, first-draft writer, fact-checker, SEO-optimizer, final formatter), a scheduler, and a human review checkpoint before any article is published.

Slack notifications fire on every draft completion and every failure. Retries are automatic; errors are logged with full trace. The team now spends their time editing and approving rather than producing. They hit 120 articles per month in the third week after launch.

This project is in production but not publicly demoed. Details available under NDA — reach out.

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